The last time that the APLF Leather fair – the
largest in the leather sector – took place in its traditional venue, Hong Kong,
was in 2019. This five-year gap gives an idea of the great expectations about
its return soon, between the 19th and March 21st. Brazilian leather will be at
APLF with 55 participating companies with the support of the Brazilian Leather
project, carried out by the partnership between the Centre for the Brazilian Tanning
Industry (CICB) and the Brazilian Trade and Investment Promotion Agency
(ApexBrasil).
In Hong Kong, APLF covers the entire local and
Chinese demand market, which together are the main importer of leather from
Brazil, with a 31.5% share of the total exported in 2023. The fair also has the
power to bring together large buyers from other predominant spaces in the
leather industry, such as Europe and the United States. In addition to
Brazilians, other nations will have collective spaces at APLF: Italy, France,
Australia and Turkey are some of the countries with exclusive pavilions at the
fair.
Due to its importance, the event has official
meetings and activities on the leather industry's annual calendar, in addition
to the commercial platform. The CICB will participate in the executive meeting
and the Board meeting of the International Council of Tanners (the sector's
global entity), where important issues on international regulations will be
discussed. The Brazilian entity's agenda will also include a preparatory
presentation for national companies exhibiting at APLF, sharing strategic market
data, with the participation of a representative from the Chinese leather
industry association.
During the fair, in addition to the 55
Brazilian companies exhibiting at APLF, the Brazilian sector will be
represented at the Brazilian Leather project stand. The space will have
materials to promote the national industry and will feature the Leather Preview
exhibition (Preview do Couro), with skins specially developed by several
tanneries in the country. It is an initiative that multiplies Brazil's
representation in Hong Kong and should bring results throughout 2024.
See the business groups exhibiting at APLF 2024
with the support of Brazilian Leather:
A. Bühler
Agro Latina
Alpha Hides
America Leather
A.P. Müler
Bannach
CBR Group
Classic Couros
Coming
Cortume Krumenauer
Couro & Arte
Curtume Cacique
Curtume Minuano
Curtume Nimo
Curtume Partner
Curtume Santo Antônio
Curtume Sulino
Durli Leathers
Euro-América
Forma Couros
Fuga Couros S.A.
Gobba Leather
H.Y. Leatherex
Hason International
JBS Couros
Liderkoll
Luiz Fuga
Minerva Leather
Nova Kaeru
OCM Best Brasil
Pacific Leather
Union Leather
Wellour
Institutional: Brazilian Leather
